Archive for October 2008

Haute Living – the shittest magazine to work for ever?

October 10, 2008

My friend sent me a link to this story, well worth reading. I’m sure everyone has stories that sound like parts of this, but this place – and this guy – seems to take the medal for sheer dumpness.

GivingCity magazine issue 1

October 9, 2008

I haven’t posted anything in AGES. My apologies to all (both of you). One of the reasons for that is we (that is my business partner and I) have been very busy both with our full-time jobs, our families and putting together and launching our first 100% original, all by us, not working for someone else magazine. It’s called GivingCity (was formerly known as GoodCause until some legal issues reared their ugly and not worth delaying things over heads).

It’s faster to copy and paste here what we say about the magazine on it’s own blog than try to describe it myself: “GivingCity Austin is formerly GoodCause, but the mission and everything else is just the same. GivingCity is a local Austin blog and magazine about philanthropy and volunteering. Our mission is to inspire, connect, and recognize donors and philanthropists – novice and experienced – and raise awareness about the needs of Central Texans.”

So, it’s a PDF only magazine, we didn’t print one. During the design process, we worked on optimizing it to be read onscreen, or if you’d prefer (though we’d prefer you didn’t) to be printed out and read, fitting readable spreads on letter-sized paper. Our goal is to eventually have both a print and digital version available. By that point the print version would be the primary product, with the digtal version probably acting more a supplement to or mid-month update or something…or maybe a seperate entity in its own right. Hell I don’t know yet, we ahven’t figured that out yet.

Anyway, I’m always bitching about other magazines, so now’s your chance to bitch about one of mine! Please follow this link to download the first issue – it’s completely free – and leave a comment either here or on the GivingCity blog. Seriously, I’m always looking for feedback, even if you hate it, please take the time to tell me why. I’m especially interested to hear about how easy/hard it is to read and navigate… there are several navigation options, some built into the layout, and the others offered by Acrobat or the browser/application your computer opens PDF files in.

We’re pretty proud of it, we did it on not even a shoestring budget after all. The next issue is due to be available on December 1st, and we’re working on it in our spare time and whenever we can (we do have full-time jobs as well!).